You have your niche picked, and you even have a few cute designs that you could upload to a print-on-demand website. You’re just not sure how to turn a profit from your product line. The good news is that there are dozens of ways you can earn from pursuing this new project:
Use Your Products to Brand Your Business
If you have an existing business, you can use the products you’re making for branding purposes. Put your tagline and website address on small items like pens and pencils. Then, next time you have to fill out paperwork, leave one of your writing utensils behind.
You can also use stationery or notecards that you’ve personalized with the name of your business and your website address. When someone sees your note, they’re reminded of your brand, and they know where they can go to reach out to you.
Make Your Products Your Business
You can also make your products your main business. One of the biggest advantages of using a print-on-demand service is that you aren’t responsible for inventory or customer service, both of which are expensive and can be time-consuming.
Instead, you’ll only be responsible for creating new designs and marketing your existing ones. This makes a print-on-demand business model very attractive if you have limited time to devote to your budding business.
Create Products to Complement Your Business
Think about how you can create products that complement what you’re already doing. For example, if you’re a writing coach, make a series of journals with inspirational phrases on the covers. You could also make calendars and planners specially designed with writers in mind.
If you help clients lose weight, then create products with a fitness theme. Try putting encouraging sayings on water bottles, tumblers, aprons, and more. Then link to your products from your website or blog to make it easy for clients to find your merchandise.
Become an Affiliate for Your Own Shop
Another way to profit from your products is to promote them through an affiliate link. An affiliate link is a special URL given to a specific user. When a visitor clicks your affiliate link and buys the product, you make a percentage of the sale.
Some print-on-demand services allow you to promote your shop through an affiliate link. This means you get paid twice for your product—once for creating the product and again for promoting it as an affiliate.
There are so many ways to profit from print-on-demand services. But the best part is getting to build a business on your terms that you truly enjoy.